Nicolas Windpassinger
Global Vice President Partner Program
Schneider Electric
With 20+ years of experience driving growth through strategic marketing, partnerships, channel development, and digital transformation, Nicolas Windpassinger is a senior executive at Schneider Electric, where he has held multiple Vice President roles across global channel sales, digital marketing, and business strategy.
As Global Vice President of the EcoXpert™ Partner Program (2016–2020), Nicolas rebuilt and relaunched the program across all Schneider Electric divisions, growing the partner ecosystem from 2,436 to over 4,579 certified partners, and scaling channel revenue from €216M to over €332M in just three years. Under his leadership, the EcoXpert™ Partner Program was awarded the CRN® 5-Star Partner Program rating three consecutive years running (2017, 2018, 2019) — a distinction recognizing programs that offer solution providers the best partnering elements in the industry.
Since then, Nicolas has served as VP of End-to-End Digital Customer Engagement, leading Schneider Electric’s digital sales and marketing across 75 countries, and as VP of New Residential Offer Design & Launch and Strategy VP for the Prosumer Europe International China Hub, supporting joint ventures, commercial due diligence, and board-level strategic reviews.
Nicolas has been recognized by The Channel Company on multiple occasions:
- Top Midmarket IT Executives — honoring executives with an exceptionally strong commitment to the midmarket
- 100 People You Don’t Know But Should — IT channel recognition (2017)
- CRN Channel Chiefs (2018) and 50 Most Influential Channel Chiefs (2019) — singled out for his prominent role in guiding and shaping the IT channel
In Digitize or Die, Nicolas dissects the digitization phenomenon — from technologies to business models, from digital-savvy organizations to strategies. The book explores the potential and promise of IoT, and how to successfully prepare for it. Endorsed by Schneider Electric Chairman & CEO Jean-Pascal Tricoire, and published via Springer/Amazon, Digitize or Die opens a world of possibilities and enables organizations to dominate their marketplace.
Nicolas holds a Telecommunications Engineering diploma from INSA Lyon and a Master of Science in Computer Science from the New Jersey Institute of Technology (NJIT). He is also certified in Alliance Management (CA-AM) and has completed executive programs at INSEAD.
His career spans a broad range of roles across sectors: Mobile Business Architect at ToutOPhone (startup), Web Application Architect at Sun Microsystems, Territory Channel & Account Manager at Avaya–Nortel Networks, and Branch Manager at Spie Communications — where he tripled revenue in two years and led a team of 35 across five locations.
Nicolas has lived in Singapore, Sydney, Zürich, the United States, and France.
Nicolas is passionate about technology and people:
“If someone asked me what I feared most, I would say routine, for the trouble it causes. If someone asked me what I want, I would answer, just two things: to discover and to act. After all, what’s more exciting than discovering ideas, people and the things around us?”
Latest Interviews
Insight Vector: Digitize or Die (Interview)
Please find below the latest interview I did with the TM Forum in preparation of the IoT event in Amsterdam in October. Innovation and market perspectives from leading IoT thought leaders Nicolas Windpassinger spoke to Momenta about his new book Digitize or Die, which...
Q&A: Digital Transformation And Building An IoT Channel (Interview)
Please find below the latest interview I did with Lindsey O'Donnell from CRN Schneider Electric Channel Chief: "Digitize Or Die" As more manufacturing companies are looking to the Internet of Things to help cut costs and driving efficiency, Schneider Electric wants...
IoT: Getting in and getting ahead (Interview)
Please find below the latest interview I did with the TM Forum in preparation of the IoT event in Amsterdam in October. Nicolas Windpassinger, Global Partner Program Vice President, Schneider Electric, will talk about what it takes to develop trust in digital...
The IoT opportunity for channel partners, system integrators and contractors (Interview)
Please find below the latest interview I did with J-P De Clerk from I-Scoop. With the ongoing deployment of the IoT in buildings, especially buildings with specific usages such as hotels, hospitals or data centers, a mix of new companies and existing technology...
Digitize or Die – an IoT book for digital transformation leaders (Interview)
Please find below the latest interview I did with J-P De Clerk from I-Scoop. There are several books on the IoT. However, most IoT books either provide an overview, show a world of possibilities with little actionable strategic information and cases or are purely...
Latest Blogs
Professionalisms Resources Thinking Aloud Internet of Things: The Skills Connected Companies Look For In Young Professionals (Guest Blog)
A recent article I did for YoungUpstarts: http://www.youngupstarts.com/2018/01/24/internet-of-things-the-skills-connected-companies-look-for-in-young-professionals/ by Nicolas Windpassinger, author of “Internet of Things: Digitize or Die“ Everyone speaks about the...
Blockchain and the Internet of Things: 2 of the 5 elements that will change your world (Guest Blog)
Here is a blog I recently did on the 5 elements that will change our industry: https://www.arcweb.com/blog/blockchain-internet-things-2-5-elements-will-change-your-world Blockchain: After the hype, back to real life Even if blockchain technology must still overcome...
Where to look for the next “SpaceX Falcon Heavy” effect (guest blog)
Tuesday, February 6th, 2018, might well go down in the history books as a crucial day in the history of space travel. If you watched the launch of the SpaceX Falcon Heavy and the live streaming from the unusual passenger on board you may have experienced the feeling...
How to boost your stock price: launch your cryptocurrency
How cryptocurrency branding can boost a stock price: the Kodak comeback. Wouldn’t you want a crystal ball to see what the IoT will become and enable? In a complex world and despite all the data and analytics we have, predicting which services and products will conquer...
Enabling Digital Transformation: Three Requirements for the IoT Pioneers of Tomorrow (guest blog)
I just wrote a blog for Maciej Kranz (author of the book: Building the Internet of Things); here Guest post by Nicolas Windpassinger, Global Vice President of Schneider Electric’s EcoXpert™ Partner Program. Wouldn’t you want a crystal ball to see what the Internet of...
Internet of Things: did you know ? (Video)
I just release my first video on IoT:
IoT Business News: Data Will Be the Next “Oil” (Interview)
Here is the content of the recent blog I did for IoT business news: This is the first of a series of exclusive articles by Nicolas Windpassinger*, Global Vice President of Schneider Electric’s EcoXpert Partner Program and the author of the IoT book Digitize or Die**....
IoT Tech News: why culture trumps technology in IoT adoption (Interview)
Please find below the latest interview I did with IoT Tech News: On why culture trumps technology in IoT adoption The Internet of Things (IoT) is coming into the enterprise; there is no doubt about that. The thought of the work executives have to undertake in their...
‘Digitize or Die’ is out now !
The Internet of Things is at its inflection point. The window of opportunity to take advantage of IoT is rapidly closing – Digitize or Die helps your business to seize it. TESTIMONIALS Nicolas’s book is all about the Internet of Things (IoT). Not only is...
IMELCO Global Circuit Newsletter
Here is the latest article I did in IMELCO's Global circuit newsletter. You can download it here Data Will Be the Next “Oil” Data is becoming a key business asset with tangible value. Owning the source of data, building value from it, and improving the business...
Digital Transformation : Kodak VS Fujifilm, a classic example
Discover a new article in this Hub about Digital Transformation ! Let us focus some time on the classic example that represents how digital transformation can challenge an existing model and how it can harm and threaten the existence of a...
IoT platforms will change how you do business
I have had the chance to participate this week in the IoT world event in Barcelona, meeting all major players and going into more details on the available technologies and ecosystems. I wanted to share some insights on IoT platforms. IoT...
IoT Network, a piece of the Puzzle
Discover a new article in this Hub about IoT Network ! As stated earlier in this document, IoT is not a single system and is not defined by a common standard. Specific applications, usages, needs, network range, network topology, power source and throughput drives...
Consolidate digitization with IoT Security
IoT Security and the value of interoperability One of the largest and most important components of IoT is security. Unfortunately, is it very often an area where legacy analog companies are the least prepared to deal with, both in their products design as well as in...
IoT Gateways bridge things and platforms
Discover a new article in this Hub about IoT Gateways ! Following up the blog I did on the IoT stack and associate layers (I did a blog on the first layer: Devices and Things), I wanted to continue the series to quickly go through the gateways layer. Gateways will...
IoT Devices & Things
Discover a new article in this Hub about IoT Devices & Things ! Following up the recent blog I did on the IoT stack that you can read here; I wanted to write down a bit more on the first layer: the Devices and Things. The most obvious layer is the physical thing...
IoT Technologies: IoT STACK
Discover a new article in this Hub about IoT Stack ! Following the previous "IoT Technologies" blog, here is the latest update on the IoT Stack and why it will structure itself in 6 layers. The diagram below shows a simple IoT stack leveraging the TCP/IP model and how...
IoT Technologies: Protocols & Acronyms
Discover a new article in this Hub about IoT Protocols & Acronyms ! The main challenge with the TCP/IP stack, since it was designed for the internet, is that it does not handle the constraints brought on by the Internet of Things in the most efficient manner....
IoT Standardization : Why should you care ?
Discover a new article in this Hub about IoT Standardization ! Standardization is one of the most critical hurdles of the IoT evolution. Without global standards, the complexity of devices that need to connect and communicate with each other (with all the associated...
IoT Technologies : How will it evolve ?
Discover a new article in this Hub about IoT Technologies ! The IT Market has been experiencing a drop in the cost of goods for many years. This is a global trend that will also apply to the IoT. The performance of available computing resources such as memory, CPUs,...






















